TruBlue featured in the August edition of BKU

The feature examines how TruBlue Studio, TruBlue Trade Portal and TruBlue Dispatch are extending TruBlue's reach across the commercial journey, connecting everything from the first customer enquiry and creative design through to ordering, fulfilment and aftercare.

Connecting More Of The KBB Customer Journey

The expansion builds upon TruBlue's established product data, pricing and business management platform. Each new solution provides specialist functionality while remaining connected through TruCloud and a shared source of product, pricing and customer information.

This connected approach allows information to move more efficiently between applications, departments and customer touchpoints. For KBB businesses, it means fewer data silos, less duplicated work and greater visibility across the complete customer journey.

Introducing TruBlue Studio

At the centre of the feature is TruBlue Studio, the new cloud-based 2D and 3D planning, rendering and sales platform created specifically for the KBB industry.

Studio brings together processes that have traditionally required several disconnected systems. Retailers can take an opportunity from its earliest stages through design, visualisation, accurate pricing, quotation and sale within one connected workflow.

Its direction and functionality have been shaped through close consultation with experienced, design-led KBB retailers. Their insight has helped TruBlue create an intuitive design experience while providing business owners with the accuracy, control and commercial visibility they need.

From Creative Design To Commercial Reality

The BKU article looks beyond the quality of Studio's design and rendering capabilities to consider the wider commercial benefits of a genuinely connected planning platform.

By removing the breaks between designing a room, pricing it, presenting it, completing the sale and managing the project afterwards, Studio connects creativity with commerce. Designers have the freedom to produce compelling interiors while retaining confidence that each scheme is accurate, achievable and profitable.

Expanding Into Trade Selling And Logistics

TruBlue Studio forms part of a wider suite designed to support different stages of the KBB commercial journey.

TruBlue Trade Portal enables manufacturers, distributors and suppliers to give trade customers branded access to live catalogues, agreed pricing, professional quotations and online ordering.

TruBlue Dispatch extends this connectivity into fulfilment and logistics. Labelled consignments can be scanned as they move on and off vehicles, while live delivery status updates and vehicle tracking feed directly back into TruBlue.

One Connected Software Ecosystem

Together, TruBlue Studio, TruBlue Trade Portal and TruBlue Dispatch create a connected ecosystem spanning the complete customer journey.

Each solution provides specialist depth for the task it performs, while TruCloud maintains continuity across the wider platform. Teams can work from the same source of product and customer information rather than repeatedly transferring or recreating data between separate systems.

This represents the next stage in TruBlue's evolution from an established software and data provider into a strategic technology partner for the KBB sector, providing businesses with a coherent platform for efficient and scalable growth.

Read The Full Feature In BKU

The full article appears in the August edition of BKU and provides a closer look at TruBlue's expanding software presence, the thinking behind the connected suite and its potential impact on KBB retailers, suppliers and manufacturers.

Read the complete feature online to discover how TruBlue is connecting more of the KBB customer journey.

Read The Full Article